Tim wrote:
On Fri, 2005-10-28 at 09:09 -0600, Robin Laing wrote:
I would like to just put the DVD in and play it but from market
surveys, customers want all the extras. It was one of the features
that pushed DVD sales way over video cassettes. Heck, many people
that I talk to about DVD's spend more time talking about the extras.
Why do all the dual DVD or sets sell so well? In many cases it is the
extras.
While I agree people like the extras, I doubt that all would be too
happy about the way they're done (convoluted menus, hidden items,
mystery navigation, etc.).
I don't think much of marketing surveys, they're either skewed to
present the desired results, or just stupidly done. I'm quite confident
that if people were asked if they'd like the first press of the play
button to just play the movie, and the menu button could let them do
everything else, that'd be popular. Most especially if you asked them,
too, if it was annoying having to work through a disc like most force
you to, currently.
Actually marketing was looking at how to get people to purchase DVDs
without the extras so the studios could then sell an "extras laden"
version later. It didn't work. People will just wait for the extras
version.
Some of the hidden menus are just fun to find.
--
Robin Laing
